Netflix has been expanding its streaming catalog quickly, with its most recent deal with Epix giving it the ability to stream many Paramount, Lionsgate and MGM titles. Standing in Netflix’s way, however, is a little obstacle called HBO. The premium cable channel has exclusive streaming rights to content from Fox, Warner and Universal, and it’s not going to yield that exclusivity easily.
HBO co-president Eric Kessler has commented recently that exclusivity “has a value of its own” and has implied that his company is not willing to make a deal with Netflix, instead preferring to promote its own streaming service, HBO Go. Thus, at least for now, Netflix customers will be denied streaming access to titles from several major studios, as well as HBO original programming such as The Sopranos, Rome and Deadwood.
Is this a wise move by HBO? Are they just being intransigent in order to obtain better terms from Netflix when a deal is eventually made? Or do they believe HBO Go has enough compelling content that it will be able to stand on its own and compete with the Netflix juggernaut? Let us know your thoughts in the comments.
(via ECommerce Times)