Backers and buyers of 3DTVs may be disappointed by recent data released by research giant Nielsen, which reveal that the majority of consumers both worldwide and in the US are unlikely to buy 3DTV sets.
According to Nielsen’s numbers, only 3% of surveyed consumers in the US expressed interest in purchasing a 3DTV during the next 12 months. That number goes up to about 10% when worldwide consumers are factored in.
Still grimmer for the 3DTV movement is the percentage of American respondents who declared that they would not be purchasing 3D sets, which stands at nearly 60%.
3D in the home, at least at this point, still comes across as an overpriced gimmick to the majority of consumers, especially Americans. Do you think that perception will ever change, Insiders, or will 3DTV join the ranks of the Laser Disc and DAT in a few years?