Schadenfreude is a fantastic word we’ve borrowed from the Germans that refers to deriving pleasure from the misfortune of another. Enthusiastically echoing comments we heard from analyst Richard Greenfield the other day, the Video Buyers Group (VBG) is claiming that Redbox is failing in its attempt to work around the delays on new release titles that have been imposed on it by the Hollywood Three.
VBG president Ted Engen recently sent a memo dripping with schadenfreude, stating that through the physical and electronic monitoring his group has performed on more that 500 Redbox kiosks, they have discovered significant shortages of new release titles from Fox, Universal and Warner.
According to Home Media Magazine, the VBG’s results from the monitored kiosks are as follows:
“Dec. 1 releases Terminator: Salvation and Night at the Museum: Battle of the Smithsonian were available in just 2.4% of kiosks monitored. Four Christmases and Funny People were found in 21.2% and 14.7% of kiosks, respectively, eight days after release. . . Other titles such as Bruno and My Sister’s Keeper were available 31.6% and 15.5%, respectively,”
Commenting on Redbox’s allegations that retailers such as Walmart, at the behest of the studios, have been limiting the number of copies of each delayed title Redbox representatives are allowed to purchase, Engen had the following to say:
“They blame this on the studios, but common sense tells us when retailers are using these titles as a loss leader they don’t want to watch hundreds of copies of Night at the Museum walk out the door and take a loss on all of them,”
Insiders, as we’ve asked before, are you noticing major shortages of new releases from these studios at a kiosk near you? If so, how is it affecting your rental habits? Do your experiences line up with VBG’s claims? Did you step in any schadenfreude while reading this story?
[via Home Media Magazine]