Citing unnamed sources, Reuters is reporting that the service may be as far as a year away. One possible version of the service has Microsoft charging a monthly fee for access via the Xbox to major networks such as ABC, ESPN or CNN. Microsoft is also reportedly looking into creating custom programming packages bundling sports or children’s programming.
News Corp (Fox) CEO Chase Carey, for one, embraces the arrival of alternative TV services such as the one Microsoft is allegedly contemplating. Said Carey:
“The emergence of platforms like that — from people like Microsoft which is really more a theory at this point, or Netflix — increases the value of content and brands and those who create the content and channels that actually the business and drives consumer demand,”
With so many power players already in the game, would a new pay-TV service by Microsoft stand a chance? If Microsoft offered a service that was a true alternative to cable/dish providers and appealed to cord-cutters, would you be interested, Insiders?