Cord-cutting keeps looking more and more like it’s here to stay, and the latest report by market research firm SNL Kagan seems to support that argument. According to the report, 119,000 pay TV subscribers cut the cord—ditched their cable/dish company without switching to another provider—in the third quarter of this year.
SNL Kagan is reporting that 741,000 subscribers quit their cable providers in Q3, and a good chunk of those did not sign up with another cable, dish, or IPTV provider. Taken in with second quarter losses, this means that more than a third of a million basic cable subscribers have cut the cord in the last six months.
Should executives at Comcast and other big cable companies be sweating these numbers, Insiders? Many of you have commented already that you’ve cut the cord and never looked back. If you are still a cable/dish/IPTV subscriber, have you ever considered cord-cutting?