Despite what other entertainment industry members and many consumers are stating, there remain some who deny that the phenomenon of cord-cutting exists. One such person is Rishi Chandra, Google TV product lead, who denied the existence of cord-cutting at the NewTeeVee Live conference yesterday.
“Our point of view is that cord cutting is not happening . . . We think the cable industry does a pretty good job of delivering content to users…so we don’t think that all of a sudden users are going to shut off all that content.”
Chandra feels that products such as Google TV aren’t meant to replace cable, but rather to simply the process of accessing web content alongside what consumers are already watching on TV.
The number of affirmative responses to our recent question regarding how many Insiders have already cut the cord would seem to at least partly refute Chandra’s claim. What do you think about his comments, Insiders?