It looks like Blockbuster is deciding to come to the DVD rental party again with some 99 cent rentals of their own, according to a speech given by Blockbuster CEO Jim Keyes at Reuters Media Summit on Thursday.
Now, we don’t know which movies they will be offering for the magical sub-$1 price, but according to the Reuters article, Keyes did note that it would encompass “thousands of DVDs, including many classic older movies.”
We can never count Blockbuster out of the game, and it seems like with their set-top box, possible kiosks, and now this, they aren’t going to go down without a fight. January will be here quite soon, so we will see what they have up their sleeve shortly.
I haven’t been there in a couple of years myself, and I don’t think this will bring me back, because I currently have about 7 Redbox kiosks between me and the nearest Blockbuster.
What about you? Do you still rent some stuff Blockbuster? Will this get you to go more often?