Countering sentiments recently expressed on this blog (and by many Insiders), market research firm DisplaySearch has doubled its forecast for 3D TV sales in 2010. The firm’s previous prediction of 1.2 million sets sold this year has been revised upward to 2.5 million, with a forecast of 27 million units sold in 2013.
Paul Gray, Director of TV Electronics Research for DisplaySearch, said the following about the potential growth and obstacles 3D TV faces this year:
“In 2009, we saw the first 3D-capable TVs, with the market greatly accelerating at CES 2010. Now we are seeing the hype turning into real products . . . The key issue will be how consumers react to the initial product launch, and what the industry will learn from the feedback of early adopters. Complications in the TV supply chain—especially 3D content shortages—remain the biggest hurdles to overcome.”
Is the firm right to be so optimistic in its forecasts, Insiders? What are the chances of 3D TV really taking off this year? Could you find a place in your living room (and your wallet) for a 3D setup?
(via Display Search)