NCR and Blockbuster may only end up 3/4 of the way to their previously stated goal of 10,000 installed Blockbuster Express kiosks by the end of the year. According to a recent Blockbuster regulatory filing, only “6,000 Express kiosks had been installed, with another 1,500 units planned through the end of the year.”
Wedbush Morgan analyst Edward Woo thinks that a certain kiosk competitor may be to blame for the lowered projected totals of Blockbuster Express kiosk installations. Said Woo:
“I think [NCR/Blockbuster] are struggling a bit as Redbox recently raised its kiosk installation goals after signing CVS pharmacy.”
BB Express has been the one fairly bright spot in the whole Blockbuster mess. Is this a bad sign for partners NCR and BB? Is that rascally Redbox screwing things up for Blockbuster yet again? Tell us what you think in the comments.
(via Home Media Magazine)