It’s more and more likely that the television sitting in the corner of your room is a web-connected one, according to a new report from IHS Technology. For the first time, more than half of televisions shipped globally in the first quarter of 2016 were web-connected “smart” TVs.

The Chinese and North American markets lead the way, with 80 percent of Chinese TVs and 56 percent of North American units featuring built-in web apps.
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Paul Gray, principal analyst with IHS Technology, said the following :

“China and North America continue to experience growth in the share of smart TVs, and the feature is now established in entry-level products . . . It’s a remarkable result.”

Grey went on to say that the availability of quality content in a given market has a huge impact on smart TV sales:

“It’s all about content . . . where the local [content] offering is relatively weak, consumers are reluctant to pay extra for built-in Internet TV services. Good streaming content in local languages remains the key to value in smart TV.”

Do you have a smart TV, Insiders? If not, will you in the near future?
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[via Home Media Magazine]