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download (1)If it seems like just about everyone is watching video on smaller and smaller screens, you’re not crazy. Research firm Ooyala has noticed a global trend away from watching content on larger screens and toward more mobile options.

Internet-connected TVs still grab the lion’s share of the video-watching pie for content longer than 30 minutes, but mobile devices rule the shorter video market. From Ooyala’s research:

For video content more than 10 minutes in length, tablets accounted for 57% of users, compared with 52% for connected TVs, 40% for PCs and 33% for mobile phones.

Indeed, the second quarter saw video on mobile devices account for 44% of consumption, which was up 74% from the prior-year period. By the end of the year, Ooyala projects mobile to account for 50% of all video consumption.

Do you find yourself streaming Netflix or downloaded content on your mobile phone or tablet more than on your TV these days?

[via Home Media Magazine]

 

2 Responses to “Report: Video Viewership Trending Toward Smaller Screens”

  1. Member [Join Now]
    Captain Betty [captain-betty]

    Nope… big screens only.

  2. Visitor [Join Now]
    dotsmada [visitor]

    Youtube and other short online videos I would use a mobile device. If I’m watching a show or movie I would want to watch it on the biggest screen that I have which is 120″. More immersive, better sound quality, etc.