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Netflix CEO Reed Hastings recently said that his company is looking  more like a cable channel.” Hastings seems to be walking the walk behind that statement, as Reuters is reporting that the Netflix head honcho has been holding meetings with some of the United States’ largest cable companies.

If this information from “a source familiar with the matter” is true, these clandestine meetings could lead to Netflix becoming an on-demand option for cable subscribers.

In comments at a recent investor conference, Hastings seemed to hint at this direction for his company:

“It’s not in the short term, but it’s in the natural direction for us in the long term . . . Many (cable service providers) would like to have a competitor to HBO, and they would bid us off of HBO.”

Is the rightful place for Netflix in consumers’ set-top boxes, Insiders? Do you think these reports are accurate?

[via Reuters]

5 Responses to “Report: Netflix Discussing Possible Partnerships with Cable Companies”

  1. Visitor [Join Now]
    Marshall [visitor]

    I don’t understand this at all. Will the simply have Netflix on the proprietary cable boxes? Will Netflix be part of the cable package? Why does Netflix want this?

    Windstream is changing their system to offering Hulu instead of Dish. Perhaps that’s where this is going. However Windstream is a teleco and has a vested interest in keeping people off cable. Why would a cable company want people to have a non-cable choice?

  2. Visitor [Join Now]
    Brit Kohl [visitor]

    As someone who has Netflix for watching instantly(for all the kids shows) and Hulu Plus(for all my shows), eh, doesn’t really matter to me as long as I don’t have to have cable. I’d rather pay $16/month for the 2 services than have to pay the cable company $60 minimum. It’s why I’ve never signed up for cable.

  3. Member [Join Now]

    My cable bill is high enough. Comcast just added about 30 channel’s absolutely no one would ever watch and raised our cable bill another ten dollar’s. I wish they would have offered me a choice that said “If you would like to add these hugely boring channel’s to your lineup it will only be a ten dollar increase.” Obviously paid next to nothing for these extra channels to justify their increase. If Comcast took on Netflix hard telling how much highter they would raise our bill. I am already spending 140.00 a month on Comcast and only get basic programming (no premium) and high speed internet.

  4. Visitor [Join Now]
    Chucky [visitor]

    These people are just trying to put more money into their pockets, even though they don’t have or offer better product but same all movies, this is going to be another flap for them, they clearly don’t understand where they are heading with all hese changes but still they want to go there, silly people, too much, they will pay the price when costumers leave them for other better and cheaper solutions, this is all funny to me…