Redbox just announced a new promotion that looks a lot like a precursor to a loyalty program…
RENT THREE MOVIES between April 14-30 and GET ONE FREE* in May! After you rent your third movie, we’ll email you a promo code on May 7th valid for the entire month of May. Pick any movie you want, it’s our treat!
I am surprised this is the first time we have seen something like this from Redbox, and hopefully it is a sign of things to come. Loyalty programs are great ways to get more customers and reward them at the same time.
To get full details and restrictions on the offer, read on after the break.
There are of course terms and conditions for this offer, but they are nothing too restrictive. From the email:
Offer valid between 12:00 AM CDT April 14 and 11:59 PM CDT April 30. To qualify for the free rental in May you must provide your email address at the time of check-out. Only paid rentals made during the offer period qualify. Rentals prior to the valid dates will not qualify toward the minimum rental requirement. Only one free rental will be awarded per customer.
Free one-night rental will be delivered via email in the form of a promo code. Promo codes are valid for the first night of rental only. Your credit or debit card is necessary to redeem your promo code, and will be charged the nightly rental fee plus tax, if applicable, for every subsequent night after the free rental period.
Promo code is not transferable, not for resale, and cannot be combined with other offers. Limit 1 promo code per transaction. Offer void where prohibited by law.
Since promo codes have been a bit harder to come by lately, I think this is a great way to get them back out there and reward your best customers. I’ll probably rent at least 3 movies before the end of April, so I will likely see an extra freebie in May.
Do you think this is a good move by Redbox? Will you likely take advantage of this offer? Let us know your thoughts in the comments.