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Redbox Announces Price Increase

175_90_RedboxWe knew this day was coming, but maybe just not quite this soon. Redbox has announced that it will be increasing the price of a one-night DVD or Blu-ray disc rental on December 2, and video game rental prices will also increase beginning January 6, 2015.
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DVD rentals will now cost $1.50 per night, and Blu-ray rentals will cost $2. Video games will increase a full dollar to per night.
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Outerwall CEO J. Scott Di Valerio, the head of Redbox’s parent company, claims that Redbox’s overall value proposition won’t change with the increased prices:

“With [the new pricing], Redbox remains the best value in new-release home entertainment . . . The pricing adjustments announced today will allow Redbox to continue to offer consumers high-quality movies and games while making investments to enhance the customer experience.”

Will you be changing your Redbox rental habits when these price increases go into effect?

[via Home Media Magazine]

19 Responses to “Redbox Announces Price Increase”

  1. Member [Join Now]
    Chad Cronin [chadcronin]

    Smart move to get the rewards program up and running 1st. Unless they carry more titles or get 3D I don’t see any benefits here. If they close the gap on streaming rental prices then it becomes about convenience. After a while it becomes about greed. If they make it 5 more years will it be $2 a day DVD, $3 Blu-ray, $4 Games? If you keep a movie more than 2-3 days you’d might as well hit up the bargin bin. I hope they keep up the partner deals for codes. They drive almost all my business.

  2. Member [Join Now]
    Captain Betty [captain-betty]

    There’s always the library or I’ll flat out buy the blu-ray if it’s a must have.

  3. Visitor [Join Now]
    Vernon Dent [visitor]

    There is still some potential for redbox to increase rental rates to say ~$3.00 a night.

    What alternatives are there? Family Video will follow suit with a rate increase.

  4. Member [Join Now]
    Danofive0 [danofive0]

    Redbox has no choice in the deal here.
    1. They must up the price as the movie people have up the price for Redbox to get them. And the rights to rent them.
    2. They are taking a good hit and a loss on the streaming deal. A good part of that can be a bus loss wright off. But not all of it.
    I stopped using the box…. I just use NetFlix, Warner Bros Instant. And a new place I found (( Acorn TV)). $5.00 a month..
    And yes the Library. But about 50% + of the disc are a mess. And don’t play good.
    I think RedBox would do better if they gave you 48 Hrs…
    But that is just me……

  5. Visitor [Join Now]
    KLAI2 [visitor]

    I am just curious: how many of you have the knowledge, ability and will to download movies for free (pirating) but don’t do it because it is wrong, and instead desperately look for good ways to find a convenient, cheap source, with good selection of new and old moves, at good quality? I’d really like to have an idea of that situation to help me better understand the current movie rental market, which seems pretty schizophrenic to me right now.

    • Member [Join Now]
      Danofive0 [danofive0]

      I can do it….. But don’t… No need to really do it………..
      I can get all I need from…….
      A. NetFlix online. $7.99 a month.
      B. Warner Archive instant. $9..99 a month.
      C. Acorn TV.Instant. $4.99 a month.
      Total $22.97 a month.
      Got more then I can ever watch… And all legal…

    • Member [Join Now]
      Chad Cronin [chadcronin]

      I know all about bit torrent and ways to find movies online. I don’t do it and tell others not to when they bring it up. The thing with Redbox is by the time I get to renting a movie there it wasn’t good enough to see at the theater or buy on Vudu so if the prices aren’t low then i’d rather watch my collection or go on Netflix. I do believe in paying just not more than the worth

  6. Member [Join Now]
    Danofive0 [danofive0]

    P.S.. And Popcorn Time…..

    • Visitor [Join Now]
      DanofiveO [visitor]

      P.S.. And I never have to leave my mom’s basement.

      • Member [Join Now]
        Danofive0 [danofive0]

        Why leave my 5 Bed House & pool..
        What for….?
        Yes I go to the Store…..
        And do surgery one time a week…
        Other then that…
        UPS/Fed-X. And the Post office can do the rest….
        And the little lady can hit Target & all…
        Make it simple…..

  7. Member [Join Now]
    s142424

    That game price is ridiculous.

  8. Member [Join Now]
    Danofive0 [danofive0]

    Here is the thing for me…. I am paying $17.00 a month for NetFlix in the mail.. Three out at a time… I am getting 16 disc a month…
    I have a great turn around time… That = $1.0625 a disc…
    If I were to get 16 disc from RedBox at the new price…. The DVD’s at $1.50 a disc.. That would = $24.00 plus gas.
    No thanks…… I can wait for them to come out at Netflix….
    And NetFlix comes right to my Door!

  9. Member [Join Now]
    grrr8onphone

    Here is something interesting that I accidentally discovered when using one of my RENT 1 GET 1 FREE CODES. Hopefully this will help offset the recent greedy price increase. So, if you select just ONE movie….and then enter the code…..and then checkout, you will receive the ONE movie FREE without having to rent another movie. This has worked for me MANY times, and has saved me much money. GOOD LUCK..!!!

  10. Member [Join Now]
    tomcole37853

    My local IGA grocery store as purchased a video vender. The company own a couple hundred stores and put one in each store. They will have a lower overhead than Redbox because they will have existing employees fill and maintain the machines. They currently only stock DVD titles and rent at $1 per night. My point is that this can and is being done cheaper and as more companies realize the investment is minor compared to the return, we should see more boxes appearing every day, with lower prices.

  11. Visitor [Join Now]
    Adam [visitor]

    Don’t mind the price increase too much, but what I’m getting sick of are “rental discs” with the special features stripped out and even dumbed down audio (lossy instead of lossless) tracks. How long til some studio decides to dumb down the video quality and encode a rental disc at 1080i or compomise it some other way just to be petty? Discs with only the theatrical version of a movie when the retail blu-ray has an unrated or extended version annoy me. And that Redbox doesn’t label these discs really bothers me.

  12. Visitor [Join Now]
    Mike R. [visitor]

    I’ll still be renting at Redbox, but my days of walking out with 3 discs at a time (of which 2 are usually mediocre), are over. My impulse buys of animated children’s movies will also be curtailed.