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download (1)In case you needed yet another reason to convince you that Netflix is an unstoppable streaming force, here comes a new report from Sandvine stating that Netflix has grown its downstream traffic market share by by 2 percent since last year, and now makes up 36.5 percent of traffic during peak viewing hours.

Netflix’s closets competitors, Amazon Prime Instant Video and Hulu Plus, aren’t even close, coming in at 1.97 percent and 1.91 percent of traffic, respectively.

HBO Now, which recently launched on Apple devices and will be spreading to other devices soon, may be a wild card, however. According to Sandvine:

“What HBO Now does do, however, is crack the door open for more OTT video options for subscribers, and that is something that could have a significant impact on network operators,”

Will HBO or another of its many competitors ever be able to chip away at Netflix’s seemingly insurmountable lead?

[via Home Media Magazine]

2 Responses to “Netflix Increases Lead in Streaming Traffic”

  1. Visitor [Join Now]
    Danofive0 [visitor]

    NetFlix will just run away from everyone. Just like they are doing now.
    Only one thing will stop them. Everyone stops giving them the rights to stream/rent the Movie/TV shows. And i think that will happen in time.
    Everyone will have there own streaming deals. And zip. Bye NetFlix.
    It can happen.. But it will be a long time yet!

  2. Member [Join Now]

    Fox and the Hound