HBO, long dominant in the pay-TV sphere, is rumored to be considering an expansion of its stand-alone streaming service.
HBO launched HBO Nordics for .
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50 a month a few years ago in Scandinavia, and is now purportedly looking into opening up the service in additional markets such as Turkey and Japan.
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HBO has been reluctant to become more like Netflix in the US, even though the former has surpassed HBO in total subscriber count.
Still, Jeff Bewke, CEO of HBO parent company Time Warner, has started to come around to the idea of over-the-top video streaming. Said Bewkes:
“[OTT video] seems like promising experiment in market segmentation,”
If HBO offered a stand-alone streaming option in your area, would you consider subscribing?
[via Home Media Magazine]