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“We think differently than movie studios do.
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” That seems to be the gist of comments made by Galen Smith, SVP of finance for Redbox parent Coinstar at the Morgan Stanley Retail Conference today. Smith went on to elaborate that his company is all about getting the latest DVDs into the hands of consumers as quickly as possible.

Smith’s comments were specifically about Warner Brothers, a particularly difficult studio for Redbox to deal with over the years. Warner and Redbox are currently at odds over Warner’s demands for a 56-day delay on new release titles to Redbox. Said Smith:

“Studio relationships are very important to us, but we’re always balancing that with what’s best for our business, and ultimately what’s best for the consumer . . . With Warner, there’s simply a different view of the world, where they want to have this on a longer delay than we think is right for either our business or our consumers.”

Smith went on to say that he sees no decline in sight for Redbox’s physical media rental business:

“Our store is 12 square feet . . . We represent, today, 2% of the square footage that’s there for physical rental, and yet we had 34% of the [physical disc] units rented last year. It’s a nontraditional approach.
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We think that for the foreseeable future, we’ll be able to drive consumer behavior to rent from us, and grow that share. We think physical has a much longer life than the rest of the world thinks.”

Are Smith’s sly allusions to Warner being less focused on consumers accurate, Insiders? Is Redbox’s view more closely aligned to consumer preferences?

[via Home Media Magazine]

4 Responses to “Coinstar Executive: We Have a Non-traditional Approach”

  1. Visitor [Join Now]
    DanoFive0 [visitor]

    I go to RedBox now and then..I look every time I am at the store.
    I really do not care abut the drlay bit.. Most of the new movies are crap any way..
    I stoped going to the show a long time back…
    The price. The out of control people.
    The crap Pop Corn.
    The water Cokes..
    I have my Home Theater set up.
    A 8 Ft Wide. 4 Ft High Screen. A good Blue-Ray player.
    And a RX-Pro Projector.
    I can watch what I want when I want..
    Got all kinds of Old TV shows on DVD.
    Movies on Laser Disc.. And some VHS tapes..

    And Net Flix online.. And RedBox when I need it.
    Works for me!

  2. Visitor [Join Now]
    bill simm [visitor]

    redbox offerings and listings are very convenient as well as affordable

  3. Visitor [Join Now]
    pootroot [visitor]

    I will always Redbox. I have not gone to a theatre in over 10 years.

  4. Visitor [Join Now]
    Liz [visitor]

    I get my movies from Redbox and my public library. I have a blue ray, tried the Netflix streaming really didn’t care that much for it, they would drop a large amount of the ones on my queue at one time from streaming.
    Dropped Netflix completely once they split streaming & DVD’s wasn’t worth the price for me.

    I prefer Redbox & the library. The library is free and has a lot of the new releases, Redbox prices are very reasonable. I buy the Gift Cards for myself which makes it easier.

    The ONLY time I go to the movies is when I REALLY want to see a new movie when it comes out or to take the grandkids to see something they want to see, then I go to the local Drive In which is only $4.00 per person to get in for 2 movies.