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downloadIn case there was any doubt in your mind that Amazon wants to beat Netflix at its own game, behold the new Prime subscription options. Previously, in order to enjoy a Prime Video subscription, you needed to pay the $99 annual fee for the entire Prime bundle, which includes free 2-day shipping and other goodies. That quaint time has now passed.

Amazon has decoupled Prime Video from the Prime bundle as a stand-alone option. For $8.99 per month (a buck cheaper than Netflix’s new pricing) you can have unlimited streaming access to Prime Video’s library. For $10.99 per month, you can have access to ALL of Prime’s benefits. The annual Prime payment option remains.
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While these new pricing tiers are obviously less cost-effective than the one-time payment option, Amazon seems to be counting on many new subscribers to sample Prime without paying the larger fee and making the year-long leap. No doubt a day will come when Prime Video is a completely separate package from the rest of the Prime family.
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How do you feel about Amazon’s new move, Insiders? Does this make Prime a more attractive option for you?

via [Tech Crunch]

5 Responses to “Amazon Goes Directly After Netflix with New Prime Subscription”

  1. Visitor [Join Now]
    Danofive0 [visitor]

    I’m going to give it a try….The $10.99 deal…
    For a free month..
    I have the prime E reader deal… (8) E book’s a month for $9.99.
    Now a buck more I can add the online movies & 2 day free shipping…
    That should be with a buck more…

    • Visitor [Join Now]
      Danofive0 [visitor]

      Update . So far my Amazon Prime has been great…. And the next day free
      shipping are the same day deal is great.
      The CC Closed Caption on the Prime Video’s going through my Roku 3 are coming in just fine. At this time I think I’m going to keep it the Amazon Prime deal at $10.99 a month..

  2. Visitor [Join Now]
    matt [visitor]

    I’ve had amazing prime since it first came out and will renew every year.. I wish they would add more stuff though as far as movies and tv shows. hopefully that will get better

  3. Visitor [Join Now]
    Craig [visitor]

    $1.25 off
    USE THIS CODE:
    TZ34Y78U
    by 04/24/2016 11:59 p.m.

  4. Visitor [Join Now]
    Jessie Hayes [visitor]

    We have Prime AND Netflix, and will keep them both. I wish netflix offered a pay in full year option